This Privacy Policy ("Policy") governs the collection, use, and disclosure of personal information related to the use of impression pixels. The terms "we," "us," and "our" refer to the organization responsible for implementing the Impression Pixels, and the terms "you" and "your" refer to the individual or entity utilizing or interacting with the Pixels. By utilizing or interacting with the Pixels, you agree to the terms and practices described in this Policy.

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Collection of Information

• Pixel Data Collection: When you visit or interact with websites, applications, or other digital properties that incorporate our Pixels, certain information may be automatically collected. This information may include:

a) Pixel-Related Information: Information about your interactions with the Pixels, such as the time and date of the interaction, the referring website or application, the pages viewed, and the actions are taken.

b) Device and Browser Information: Information about the device and browser used to access the digital properties, including the IP address, operating system, device type, browser type, and browser settings.

• Third-Party Data Collection: Our Pixels may also collect information from third-party sources, such as advertisers or data providers, for the purpose of delivering targeted advertisements or measuring ad performance. This information may include demographic data, interests, or other relevant attributes.

 

Use of Information

• Ad Targeting and Personalization: The information collected through our Pixels may be used to deliver targeted advertisements based on your interests, preferences, or demographic information. This includes serving advertisements on websites, applications, or other digital properties not controlled by us.

• Ad Performance Measurement: We may use the collected information to measure the effectiveness and performance of advertisements served through the Pixels. This includes tracking ad impressions, clicks, conversions, and other relevant metrics.

• Analytics and Reporting: The information collected may be used for analytics and reporting purposes to understand the effectiveness of our advertising campaigns, improve our services, and generate aggregated or anonymized reports.

 

Disclosure of Information

• Service Providers: We may engage third-party service providers to assist us in operating, managing, or enhancing the Pixels. These service providers may have access to personal information solely for the purpose of providing their services to us and are contractually obligated to protect the confidentiality and security of the information.

• Legal Requirements: We may disclose personal information if required to do so by law, court order, or governmental authority, or if we believe that such disclosure is necessary to protect our rights, property, or safety, or the rights, property, or safety of others.

• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, personal information may be transferred as part of the transaction. We will notify you via prominent notice on our website or by email if your personal information becomes subject to a different privacy policy as a result of such a transaction.

 

Data Retention
We retain the personal information collected through our Pixels for as long as necessary to fulfill the purposes outlined in this Policy unless a longer retention period is required or permitted by law. After the retention period, we will securely dispose of the information or anonymize it for further use.

 

Data Security
We take reasonable measures to protect the personal information collected through our Pixels against unauthorized access, disclosure, alteration, or destruction. However, please note that no method of transmission or storage is completely secure, and we cannot guarantee the absolute security of your information.

 

Your Choices and Rights

• Opt-Out: You have the right to opt out of the collection and use of your personal information for targeted advertising purposes. To exercise this right, please refer to the opt-out mechanisms provided in the privacy policy of the website or application where the Pixels are implemented.

• Access and Correction: You may have the right to access and correct your personal information collected through the Pixels. If you would like to exercise this right, please contact us using the contact details provided at the end of this Policy.

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Updates to this Policy
We may update this Policy from time to time to reflect changes in our data practices or legal requirements. We will notify you of any material updates by posting a prominent notice on our website or by other means. We encourage you to review this Policy periodically for the latest information on our privacy practices.

 

Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

 

KOUSHIK DEBNATH

13 BHABA ROAD, B-ZONE, DURGAPUR-713205

Email: official.impressionpixels@gmail.com

Contact No: +91-9064432854 or Whatsapp at:+91-9064432854

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Please note that this Privacy Policy only applies to the use of impression pixels and does not cover other services or activities unrelated to impression pixels.